Samron Lange builds the first brand of fitness equipment

For a company, building a brand is the only way to grow. This is especially true for slimming products. Brands have the brand effect. Products have a brand, which means that they will be better sold and profitable. The famous contemporary economist Mao Yujun said, “Building a brand not only takes time to precipitate, but also has real strength”, especially for start-up companies, it can not put the cart before the horse and put the promotion brand as the highlight. The products and services themselves. Today, we came to interview Ms. Li, who is responsible for the brand marketing of Samron Lange. Let us deeply understand that the brand is developing and growing.

Reporter: Ms. Li, how do you tell us about your company before sharing the relevant brand concept with us?
Miss Li: Well, the Samron Lange brand began in 1994. The company is headquartered in Florida, USA. It focuses on the high-end slimming industry. It not only specializes in slimming technology, but also screams in the industry. The design of the product's appearance is also trendy and trendy. It is famous for its beauty. What is more surprising is that behind the Sam Lange brand is a warm love story.
Reporter: Today is the age of brand competition. How does Samantange maximize brand value?
Miss Li: In the era of brand competition, enterprises can only achieve a unified brand value, can meet customer needs in depth, and achieve positive interaction with consumers. Brand building is an important bridge to open communication between companies and consumers. Every employee of Samron Lange knows that for a company, building a brand is the only way to grow. Only in the enterprise's internal innovation and external market convergence to achieve a gorgeous turn in order to have a place in the future market.
Reporter: Only quality is the basis for supporting the entire brand. What advantages does Samron Lange have on the product?
Miss Li: In the final analysis, no matter how “famous” it is, the last consumer to buy branded equipment is to buy real equipment. Compared with similar products, Sam Langegar is the first advocate and practitioner who adopts the theory of body plasticity to reduce weight, and the industry's original "Mermaid Line" modeling product design. And each product has a national-level appearance of patents, the product has a number of professional core components testing and certification.
In the end, Miss Li said that the successful shaping of Samron Langer’s corporate culture played an invaluable role in the development of the brand. Internally cultivate the loyalty of the development of employees and the company, and shape the reputation of consumers for brand recognition. In other words, it is the corporate culture that turns a skinless bag into a flesh and blood, with a pattern and admiration.