The development of e-commerce has evolved through four distinct stages, each marked by advancements in service functions and technological integration. The earliest stage involved point-to-point connections using EDI (Electronic Data Interchange), which lacked community-based interaction and was costly due to its complex standards. The second phase introduced basic e-commerce systems, where businesses began creating their own websites to share information and, in some cases, facilitate transactions. The third stage saw the emergence of e-commerce communities, where third-party platforms brought together buyers and sellers, enabling transactions based on matching supply and demand. Finally, the fourth stage introduced cooperative commerce, building on the previous model by integrating support for business processes before, during, and after transactions.
Promoting e-commerce in the textile industry is essential as China’s textile sector enters a new phase of development. Structural adjustments, shifts in growth models, and enhanced international competitiveness are now key priorities. E-commerce plays a crucial role in achieving these goals. At the 2005 China International Textile and Garment Logistics and E-Commerce Summit, Song Ling from the China E-Commerce Association emphasized that the textile industry, traditionally seen as labor-intensive, must adapt to modern trading demands. With the challenges of cost reduction and profit maximization, e-commerce is not just a trend but an inevitable step toward global competitiveness.
E-commerce refers to the digitization of trade activities, encompassing both broad business methods aimed at improving efficiency and narrow definitions involving internet-based transactions. It offers advantages such as low costs, global reach, scalability, convenience, and openness—features that traditional commerce lacks. By breaking geographical and time barriers, e-commerce enables global access to commercial resources, significantly boosting economic efficiency and social benefits.
In promoting e-commerce within the textile industry, several principles should be followed: the systematic principle ensures structured implementation; the synergy principle emphasizes coordination with existing IT systems like ERP and MIS; and the sharing principle focuses on leveraging shared information resources to enhance overall performance.
E-commerce plays a vital role in the textile supply chain, helping reduce transaction costs, shorten order cycles, and improve decision-making. It facilitates convenient information dissemination, enhances operational performance, improves customer management, and boosts logistics efficiency. However, challenges remain, including limited awareness, low management levels, a shortage of skilled professionals, and insufficient investment. Additionally, the external environment for e-commerce in China still needs improvement, with issues in infrastructure, logistics, security, legal frameworks, and government support.
According to the State Council's "Opinions on Accelerating the Development of E-Commerce," supporting e-commerce among SMEs is critical. This includes raising awareness, building third-party platforms, and addressing investment and talent challenges. As e-commerce becomes a driving force for enterprise modernization, it is essential for textile companies to embrace digital transformation, adopt advanced technologies, and accelerate their shift toward more efficient and competitive operations.
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