In the spring and summer of 2018, Milan Fashion Week is coming, and a world-class fashion trend party is staged. At 18:30 local time on September 24th, the first Chinese high-end designer brand Ricostru, which was hand-picked by Giorgio Armani, made its debut. Fashion E-Commerce will be the official sponsor of Ricostru, which is a high-profile appearance at Milan Fashion Week. After the fall and winter of 2017 New York Fashion Week, it will add another important part to its fashion layout.
Ricostru San Deng Milan Fashion Week and Vipshop will try makeup "Vipshop Red"
Boarding the International Fashion Week is the dream of every designer. Ricostru, known for its industrial and minimalist style, made its third appearance at the Milan Fashion Week show, completing a new breakthrough and bringing the “Second Metal Skinâ€
"The theme of the 2018 spring and summer series new products.
The design elements of this series are extracted from the "skin" concept of different shapes: the use of innovative knitting technology to complete the "chain" metal woven mesh, blending with the human body to form a "fake real" skin texture; high-tech transparent stretch knitting is like a human body The "protective film" makes the underwear and sports suits abstract and futuristic; the environmentally-friendly leather, which is as delicate as the skin texture, is "inlaid" in the cortex structure of the clothes in a three-dimensional manner... The new series is sharp and sharp. Image personality and psychedelic surreal ideology, sculpture of the Ricostru-style "skin illusion".
Photo: Ricostru releases new products at Milan Fashion Week in spring and summer of 2018
Photo: Ricostru releases new products at Milan Fashion Week in spring and summer of 2018
Photo: Ricostru releases new products at Milan Fashion Week in spring and summer of 2018
Ricostru designer European agile introduction, the new design is inspired by the word "Second Skin" found in the fabric encyclopedia, so in keeping the brand's original simple and fine design style, "life, rhythm, context" and other topics straight Refers to the core of creation, making the new series full of fantasy and philosophical charm.
It is worth mentioning that as the brand sponsor of the Ricostru Milan catwalk, fashion e-commerce Vipshop will cooperate with Ricostru during the fashion week, and even try to make up the “Vipshop Red†makeup in the background. The gorgeous red makeup and metal texture collide with each other, allowing people to see the infinite possibilities of future fashion trends.
Photo: Models make up the "Variety Red" makeup.
Vipshop will force fashion to attract many fashion week "seat passengers" to settle in
The fashion e-commerce Vipshop with over 300 million users will cooperate with Ricostru, who is visiting the Milan Fashion Week for the third time, and has a hot discussion in the fashion industry.
In the eyes of Europe, Vipshop will be an internationally influential e-commerce platform, especially in the apparel category, the most explosive platform. Ricostru and Vipshop will have a tacit understanding, and cooperation between the two parties is the best arrangement. Vipshop is waiting for the opportunity to create a designer brand. Ricostru is waiting for the timing of design and business balance. The cooperation between the two is a good start.
Picture: Ricostru designer Europe agile accepts Vipshop interview
In recent years, Vipshop has continuously made new breakthroughs in fashion e-commerce. At present, Vipshop will attract long-term cooperation of 20,000+ domestic and foreign famous brands including Gucci, Versace, Tod's and Emporio Armani who also appeared in this fashion week. On the 21st of this month, Ricostru officially launched the Vipshop, adding a fashion element to Vipshop.
These brands that cooperate with Vipshop will not only value the proportion of female users who have 300 million users and more than 80%. Vipshop will guarantee its authenticity, build its own logistics and international buyer team, and consistently convey the attitude of fashion life. This Chinese fashion e-commerce platform will continue to strengthen its competitiveness and become a multi-national brand and Chinese users. The connection point has gradually developed into a truly international and mature fashion e-commerce platform.
As the leader of China's fashion e-commerce, Vipshop will continue to strengthen cooperation with well-known brands at home and abroad and establish its own international buyer team. Nowadays, once again landing on the international show, Vipshop will launch a “designer matrix†and choose to join hands with the independent designer brand Ricostru to bring consumers a full surprise. In the future, it will be more interesting to see what form Vipshop will highlight the power of Chinese fashion.
Editor in charge: Liu Bing
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