China Economic Net Xingtai August 19 (Xu Jinting correspondent Xu Hongyun) more than 7,000 online shops, 50,000 e-commerce force, annual sales of 1.5 billion yuan last year, Qinghe cashmere deep-processing companies sold more than 50% of the products. The reporter recently learned from an interview in Qinghe County that vigorously developing the productive service industry including e-commerce enabled the Qinghe Cashmere Industry to run out of the “acceleration†of transformation and upgrading.
Productive service industry refers to the extension of upstream and downstream activities of production, which mainly includes trade-related services such as professional markets, R&D, e-commerce, logistics, and finance. “The Qinghe cashmere industry has a short chain, lack of specialization, lack of agglomeration of factors and market forces. Development and its associated productive services industry can complement this 'short board.'†Qinghe County Party Secretary Ji Dongshu said.
Industry development, the market is the leader. In order to upgrade the market grade of Qinghe Cashmere Products, the county has successively established the National Cashmere Product Quality Supervision and Inspection Center, the Provincial Cashmere Industry Technology Innovation Service Center and the Cashmere Products Research and Development Center, which strengthens the research, development and service functions of technology and attracts more than 300 enterprises and merchants. Twelve "Chinese clothing growing brands" and 10 provincial famous brands emerged, and the annual turnover exceeded 2 billion yuan.
The intangible market is complementary to the tangible market. The online market interacts with the professional market. Qinghe Cashmere Industry has formed a virtuous cycle of sales and production promotions. The county built a new Baifeng Cashmere (Electronics) trading center, opened the Qinghe cashmere network, and promoted China's largest cashmere spot electronic trading platform - cashmere (Hongye) Qinghe trading center listed on the Bohai Commodity Exchange, creating e-commerce platform. At present, hundreds of Taobao.com, which has an annual sales income of more than 10 million yuan, have been cultivated, as well as more than 30 well-known online brands such as cool Meijiao and Pamir. Last year, the county produced cashmere sweaters, pants, and skirts. More than half of the items were sold through "ecommerce". Now, Qinghe County's online business index and online shopping index rank first in the province, and it is the nation's largest cashmere product network sales base.
The rapid development of logistics services such as logistics and finance has provided strong support for the expansion of the Qinghe cashmere industry. Qinghe County specifically introduced measures to support the development of the logistics industry, set up a logistics industry office, and established a logistics park with more than 110 households participating in the industry, operating networks that radiated across the country, and a cargo throughput of nearly 2,000 tons per day. More than 20 courier companies have set up operating outlets, making the county the largest number of express companies in the surrounding areas and the lowest price. With the attraction of favorable policies and industrial advantages, Qinghe County has become one of the province's most numerous financial institutions. The balance of new loans has been increased by more than RMB 1 billion in successive years.
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