Shenzhen æµ¥ Philippine Clothing Co., Ltd is a collection of product development, design, production and marketing as one of the professional apparel business. Founded in December 2007, since its inception has been upheld the "high-profile work, low-key life" principle, the company owns iffeel æµ¥ Philippine and cheeryou Chu Yen two brands, iffeel did not eager to rapid expansion of the establishment, but Direct listed in the autumn of 2008, after nearly two years of direct sales, the steady development of the brand has accumulated valuable experience. Since its inception the company continued innovation and development. In 2010 the successful introduction of the Spanish brand cheeryou Chu Yen, and registered in the country to promote. The brand's design has a distinctive artistic style, not only captured the fashion in Europe and the United States, but also into the Oriental women's elegance, the perfect blend of Eastern and Western cultures make the brand unique personality! Fei's team consists of members with a high sense of social responsibility. While pursuing personal perfection, they not forget to pay attention to the harmonious society and also wish to give our society a harmonious beauty through our efforts. Integrity professional, artistic innovation, proactive is always the essence of corporate culture.æµ¥ Philippine clothing is not instant success, to create the concept of a classic brand for a steady development. Brand Description: cheeryou Chu Yen brand style: art, romance, such as elegant water, soft water, such as water Advantages: Chu Yan hand-painted series by the skill of a deep painter elaborately created a European fashion and Chinese ink hand-painted combination The precedent. Brand positioning Customer age positioning: the core consumer booking in the 25-38 years old; extended consumer positioning in the 22-40 years old; Customer group positioning: high-income urban white-collar workers, the pursuit of high-quality modern life beauty of women, Successful social women with diverse lives. They are confident, optimistic and positive attitude to life, good cultural accomplishment and quality of life so that they love and appreciate the arts. They are still in the hectic and tense modern life girl-like romance, women's unique water-like qualities make them fascinating. Product price positioning: Spring and summer clothing Price: 300-700 yuan autumn and winter clothes Main price: 400-1600 Product Categories positioning: Shirt: 298-498 yuan Jacket: 468-598 yuan Sweaters: 298-498 yuan Single skirt: 298- 498 yuan Dress: 398-698 yuan Pants: 298-498 yuan Windbreaker: 498-798 yuan Cotton: 598-798 yuan Coat: 798-1688 yuan Dress: 898-1288 yuan Leather fur: 998-4998 yuan Down: 698-1588 Yuan Join conditions and methods (1) Application requirements: a certain amount of financial strength, can personally participate in shop management. (2) operating venues: the local bustling commercial district, shopping malls or shopping malls. (3) business area: shopping malls more than 35 square meters, more than 40 square meters store. (4) shop decoration: a unified image provided by the company decoration, the company provided free decoration design, production costs borne by the franchisee. Second: Service Support: Free shop design, construction plans, road map. And guidance, free to provide goods with brochures. Three: to provide the cost price hangers, POP, display models and other materials. Four: Ordering: The company holds two orders each year, each quarter to add new models can be ordered online, customers must order the same color Qi code, and the company signed an order agreement, payment of the total amount of 30% of the goods as a deposit , Deposit in each shipment by 30% of the total amount of each deduction.