On Saturday, millions of gamers eagerly looking forward to the Meters / bonwe "World of Warcraft" series at the Metersbonwe Shanghai Nanjing East Road flagship store held a national limited start event. Blizzard Entertainment opened its first cross-industry strategic cooperation with apparel brands in mainland China for the first time. To tie in with the official launch of this apparel authorized cooperation, Meters / bonwe has created a series of "World of Warcraft" theme MTEE products, including TEE shirts, jeans, accessories, etc., June 2 will be in the national physical stores and state procurement network Simultaneous shock sale. Dai Jinhe, general manager of Blizzard Entertainment Greater China, Matt Beecher, senior director of global product licensing and business development for Blizzard Entertainment, and Zhang Jiang, vice president of Metersbonwe Brand Company and Zhang Jian, director of the brand marketing center, came to the scene with nearly a thousand fans World of Warcraft fans witnessed the highly anticipated cross-border cooperation in online games and apparel, a wave of WOWMTEE swept Shanghai. Activities on the site of the grand occasion Metersbonwe brand companies and Blizzard Entertainment executives attend the launch ceremony On the day of the launch, the entire Metersbonwe flagship store in Nanjing East Road to "World of Warcraft" as the theme of the virtual game world realistically restored to reality . Left and right sides of the store door, respectively, the chiefs of all ethnic groups and tribal oppressed, 5 meters high, 3 meters wide Union, tribal themed posters, from afar, Metersbonwe stores looked like a magnificent world of Warcraft. The main city consists of "Warcraft Cultural Exhibition Zone", "armor shop (product sale area)", "auction house (checkout counter)", "Arena (Panda Man closed beta experience area) ) And camera area, each area from the visual, auditory, tactile three-dimensional let all players enjoy the real World of Warcraft culture. Princess Jaina of the game, Prince Alsace and the upcoming Pandaren MTEE World of Warcraft series 15:00 on sale at the whole point, dozens of players at 14:00 on the 1st came to the storefront Line up, there is no shortage of fanatic fans from Jiangsu, Zhejiang and other provinces came. 13:00, Panda, Sylvanas, the Lich King and a popular crowd of "World of Warcraft" Cosplay collective, the first episode ushered in the first mini-climax, players competing with the coser group photo. Taking into account the long line up, the weather is hot, Meters / bonwe also carefully prepared tea by showgirl delivery for the players in need. Near the starting whole point, the scene is very hot, nearly a thousand lines. Meters / bonwe national entity stores will be on sale on June 2 MTEE World of Warcraft series, at the same time, in order to better allow World of Warcraft players to enjoy the World of Warcraft MTEE products, Metersbonwe official online store Purchase network take advantage of the trend, set up "WOWMTEE fight for glory" platform. In the May 24 event began to June 8 Warcraft version of MTEE began online pre-sale. According to the state network to buy network, officially released after the official cooperation information, hundreds of thousands of World of Warcraft fans landing network to join the station to buy station activities and pre-order goods, the first day there are 8 items out of stock. When the game meets T-shirt, this summer, is bound to be a feast of thousands of World of Warcraft players carnival.
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