Women in apparel industry account for most of the sky, many novice involved in the apparel industry, choose to join as a shortcut. However, the face of the complicated market to join the information clothing, clothes, women joined Qinxiang tell you to note
First, the field visit Select the key to joining the business brand women is the product, because the product is the most direct and consumer contact, consumers do not accept, everything becomes pointless useless. Therefore, the apparel products to be joined, we must pay great attention to product development and personality style positioning, personal contact with the product, the product materials, workmanship, features and so on have in-depth understanding, in order to be truly aware of.
Second, view the company's strength Nowadays there are many Pianmen leftist self-employed pull tiger skin to do the banner, in a number of appearance to do similar to the work of clothing on the packaging, but also want to join the trend of clothing business, Not systematic, incomplete, unprofessional. Costumes to join the business, by no means monopoly to do the surface of the article, but to do practical things, which must have the strength to support this series of supporting work, such as the brand of women joined the company's size, economic strength, operating history, Going up stage, the state of management and so on.
Third, find a flaw A mature brand operation plan, must be in its internal for a long time of research and demonstration, and has been done at all levels of internal training, so the brand of women's affiliate company's internal operation is the goal Clearly, when asked about the people at different levels of the company, all the answers will be very consistent, and the answers to questions and answers vary, which shows that the operation of the brand is a big problem.
Fourth, to find a professional and standardized brand Women to join the establishment must be completed in a professional person or agency, therefore, it has a distinctive normative, such as business information, policies, file formats, corporate walls of the system and culture Content; the spirit of the staff in the enterprise, etiquette and deportment; or from the simplest business card, or a phone call level can be observed in the brand's basic strength of the enterprise.
Fifth, the goods than the three from the contact with a number of brand companies to compare, there will be a clear understanding of each director of the short, strength or non-strength, professional or non-professional, suitable and not suitable, etc., will make the brand Women's franchisee can have an accurate judgment.
Sixth, the Internet to join Select regular clothing industry website, this is very important, the choice of network channels convenient, but novices should open their eyes and identify the reliability of sources of information. Chinese women's clothing network is the only industry rely on government-sponsored clothing industry website, authenticity and reliability Needless to say.
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