First, do business must first adjust their own attitude
Discount women's products to do the key varieties, to give customers enough choice, which is different from other brand stores, not to rely on the main section to sell. Do not think that looking for a store, into a batch of goods will be able to count the money there, and some of his really hard but not necessarily make money, because the market is too fierce competition. How much revenue, we must first look at the amount of investment income and then compare the situation, do not do some not at the same level to disrupt their mood. The greater the investment, the greater the risk, often the greater the return, this sentence must have his truth! So more should be compared with the same amount of investment to compare. The first step of the site is to do the most important condition of clothing, site selection will have a direct impact on turnover! According to the characteristics of the product, choose to sell in the right lot is crucial, discount women must choose crowded Lot, but this lot is not necessarily the sale of high-end goods, lots of this flow is not necessarily crowded.
Second, the overall image of the store, lighting and product display will also have a direct impact on sales
As the saying goes: people rely on clothes, Buddha to gold, sell clothes also need packaging. Even the best clothes on the stalls to sell is to spread the goods, people believe he is a brand of goods is very difficult.
1, discount women's clothing shop, do not think cheap clothes, you can casually about the decoration can be, the overall image should be in place, the overall look is the brand stores, eye-catching advertising clearly the price of the store sales of products, Let the passing people at a glance What is the store to sell. Renovation of the old should spend re-get over, the customer's psychology are so, poor decoration shop is certainly selling bargain, the decoration of the women's clothing shop is certainly selling high-end goods, can be bought in a renovated shop To bargaining is value for money. Otherwise, the brand why should pay attention to the overall image? Important point, the same clothes hanging in different grades of shops will use different effects, not because of the overall image of their own store to affect the quality of their clothes, affecting Customers desire to buy.
2, lighting and other hardware is also very important, if the shop is not bright enough, people feel like a fast collapse. The light at the beginning of the door must be bright, all of a sudden to attract the attention of passing customers. Light also makes clothes more attractive, but different lights will have different effects, the combination of warm clothing is the most suitable store, if all is cold (that is, usually seen white light) Although the store bright, but the feeling Pale warm enough, clothes will not seem gentle enough. Coupled with warm light (usually see the spotlights like yellow light) can neutralize the feeling of pale, shining clothes are more moving. Air conditioning in the summer will have to be prepared, or the store is difficult to retain customers have the patience to choose clothes, body sticky, try clothes will not have the mood.
3, discount women's products to the key varieties, to give customers enough choice, which is different from other brand stores, not to rely on the main sections to sell. Product display to highlight the characteristics of their own clothing, the shirt, skirts, pants, suits and other separate display, in addition to the shop looks neat also for the purpose of the purchase of customers to provide convenient selection, if you only want to buy a skirt, he only In the skirt category, if you buy a skirt and want to wear a shirt, directly to the shirt to go with. The amount of models can be used as a model, the kind of clothes are often sold the fastest. Sample out of the window to be replaced frequently, this can not be lazy.
Third, the new opening, the need for a certain amount of stocking
After the brand women's sales process, the store must also maintain a certain amount of stocking, the store has 30,000 of the goods, you can do a turnover of 5,000 yuan, but if only 5,000 yuan of goods is absolutely impossible to have a day 5000 business amount. Do discount women, do not put the concept of the number and amount of confusion, the same turnover you sell more than the number of people, others store distribution 300, you also distribute 300, which turnover is certainly not go up. Replenishment I have my own set, replenishment do not wait until the store sold almost replenishment, there is no one company is only for your personal service, the store will be able to replenish the goods today, but the stock Will affect the turnover, so need to make preparations for replenishment in advance, until the sales stability as long as the regular replenishment can be.
Fourth, how to sell clothes, how to retain customers, how to treat the old customers, the level of salesperson is very important
1, has always been to do discount stores, compared with other stores, the price has been very low, so insist on the principle of bargaining, the customer's psychology is that you let the price, he will want to make more next time, if the next You give a little more time, but also felt the first loss. So that all people are accustomed to your shop is not bargaining, we naturally will not bargain. Not bargaining but also easy to manage the clerk.
2, treat customers into the store, can not be too enthusiastic, but also can not be indifferent, if the customer pick up a certain piece of clothing before and after the start and look, you can let him try on, and can recommend a similar style for his diverse choices , Then ask salesperson have some experience, can not self-defeating. One thing that really does not fit the customer's clothes, do not necessarily say fit, just want him to buy, people are long-sighted, next time he will not necessarily visit your store, if he is wearing the right , People read and said good, then she can help you introduce the business it. Remember to ask each other whether to leave a telephone micro-channel, the next new goods can inform her.
3 pairs of customers into the group into the store, this business is often done into less, because people talkative, the vision is not necessarily the same, do not argue the clothes is not really is not suitable, two people together to the business Best to do, because two people are generally good friends, nature will be more like the same, the so-called things and class.
4, for the old customers, especially some regular customers to bring you business, if you insist on the principle of bargaining that will not work. However, the reception of these old customers themselves must be present, chat as friends, they gathered in your shop will give you business, it will be good to say with the new customers.
Summary: See here to open a brand discount women's discount shop have a deeper understanding of it? For what is the brand discount women, the article has done a detailed introduction. Why choose to join Aleibolin brand discount women? Alibaba brand discount women, 0 initial fee, 0 margin, 100% replacement (including cross-quarter) 0 inventory, 0 risk. As one of the leading brand of famous women's discount discounters, it insists on making only the best among the women's brands, and has become the first discount of women in China reaching a strategic partnership with Wanda, Parkson, BBK, Jie Bai Department Store and Jiahui Huasheng Tang the company! The use of quality service, a win-win model, laid the leading position in the women's discount industry, a national distributor to join the preferred brand. This is the proof of strength. This is the importance of choice.
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