Aisa brand was founded in 2000, in the design of the times with the characteristics of science and technology features, using Italy, France, Korea, Taiwan, lace, cotton, DuPont Lycra and other high-quality materials made of. According to the Chinese female figure, the skin color is meticulously calculated and cleverly matched to strive for personal comfort and novelty. It is the first choice of the modern women who are in pursuit of health, charm and leisure.
Price Positioning: 48-128 yuan (for domestic consumption).
Product Positioning: 18-40-year-old women.
Brand appeal: love their love Lisa Business philosophy: to promote the quality of the brand's development foundation;
Promote service for long-term cooperation commitments;
Advocate consumer demand for product development.
Quality assurance to provide comfortable, satisfied products and services is the British attitude of the Group's commitment to customers.
As early as 1996, it has already passed the ISO9001 quality system certification and the China Environmental Labeling Certification in the country, which is enough to prove the importance and effective control of product quality.
Quality policy All staff dedicated, the pursuit of excellence, innovation, and constantly enhance their competitiveness, timely provision of customer satisfaction and satisfaction of high-quality products.
High-quality meaning:
1. The product should meet the needs of existing and potential target customers.
2. The product must meet the intended functional criteria.
3. Products should be able to achieve the environment, movement, psychological and personal feelings of comfort requirements.
4. Products should be able to meet the target market culture and aesthetic requirements.
5. The product must be safe and will not harm the human body.
6. The product must have a reasonable life.
7. The service should be able to meet the quality requirements of consumers for high-end products.
8. Products and services must meet the requirements of applicable laws and regulations.
All employees must be fully trained and communicated to correctly understand the concept of high quality meaning and total quality management, continually improve and prevent the occurrence of quality problems, and ensure the operation of quality system complies with the requirements of ISO9001 and enhance customer satisfaction.
Environmental Policy Abide by the law, prevent pollution;
Innovative technology, energy saving
Emphasis on environmental protection, the benefit of society;
Continuous improvement and healthy development.
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